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Dr. Lara Greden to Deliver Presentation at Greening the Heartland 2010

Committee Announces Speakers for 7th Annual Premier Event on Sustainability in the Built Environment

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Minneapolis, May 17, 2010 -- Presenters on energy efficiency, benchmarking, green buildings, and public policy will be featured at Greening the Heartland 2010’s 7th Annual Conference at the Minneapolis Convention Center May 19-21. Dr. Lara Greden, director of environmental product strategy at Verisae, a global leader in Sustainability Resource Planning (“SRP”), will deliver a presentation titled “If Furnaces Could Speak: Tools for Tracking Performance.”

The event brings together more than 1,000 professionals from across the Midwest to focus on sustainability in the building environment. The conference is sponsored by local chapters of the United States Green Building Council (USGBC), including the cities of Detroit, Chicago, and St. Louis and the states of Ohio, Iowa, and Minnesota. Major conference sponsors include Target, Knutsen Construction, Mortensen Construction, and Xcel Energy.

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“Leading organizations are implementing green building technologies and operational practices. They are now looking to ways to prove the benefits to stakeholders,” said Dr. Greden. “However, they face a real challenge. Measurement of sustainability performance is especially complex in the buildings and construction industry due to the disparate data sources, multiple parties involved through a building’s lifetime, and the need to keep up with technological innovations.”

True to the conference goal of bridging sustainability, environmental protection, and social benefits, Lara’s presentation will focus on methods to collect data and calculate key performance indicators for sustainability. Participants will learn what to track and how to communicate results with stakeholders, including methods for achieving LEED points, Energy Star™ benchmarks, and carbon footprint calculations for the construction industry.

Conference attendees will walk away with a much clearer picture of the issues, opportunities, and risks to consider for their company. The presentation will include case studies demonstrating how building tenants and organizations alike take action in response to tracked information. Lara’s presentation is approved for Green Building Certification Institute (GBCI) credits towards the LEED Credential Maintenance Program. Learn about the conference at http://www.greeningtheheartland.org

About Verisae, Inc.
Verisae, Inc., (www.Verisae.com) helps measure, manage and reduce equipment and energy costs including the related business and environmental impacts of carbon emissions. The Sustainability Resource Planning (“SRP”) platform improves operational efficiency, protects brand integrity, and helps ensure regulatory compliance for distributed enterprises across many industries. Verisae delivers a broad range of sustainability solutions to over 45 clients globally with more than 65,000 daily users including a network of more than 7,500 third-party suppliers. Verisae’s integrated sustainability platform actively tracks over 2.5 million assets across more than 20,000 sites worldwide.