Water Efficient Strategy

Making Sure Your Water Efficient Strategy Aligns with Corporate Initiatives

Society demands corporate attention to sustainability. While you could argue that any time an external entity places a "demand" upon an organization, it represents a threat that must be addressed. You could also argue that the drive to sustainability makes good fiscal sense as well. The first step is to gather accurate and quantifiable information to create a baseline. This should be applied to all scarce resources, including energy and water, with both a carbon and a water footprint revealed.

A water efficient strategy may be implemented once a baseline position has been calculated and a thorough analysis of the true cost of water quite clearly understood. The full accounting approach should be adopted, so that expenses associated with indirect liabilities are factored into the equation. If a particular action associated with water treatment or discharge "upsets" a particular stakeholder or an investor, what are the real implications, in financial and other terms of this action?

Society demands corporate attention to sustainability. While you could argue that any time an external entity places a "demand" upon an organization, it represents a threat that must be addressed. You could also argue that the drive to sustainability makes good fiscal sense as well. The first step is to gather accurate and quantifiable information to create a baseline. This should be applied to all scarce resources, including energy and water, with both a carbon and a water footprint revealed.

Once all actual liabilities and potential process-to-outcome scenarios are clearly understood, a water efficient strategy must be prioritized by the corporate board. It's time to practice sustainability on a daily basis, both internally and externally, by thought as well as by deed.

In terms of sustainability, liability does not end at the corporate boundary. Indeed, we are being forced to focus more and more upon supply-chain liabilities as they are perceived to directly impact our operations.

Water Efficient Strategy that Cuts Across the Supply Chain

We must engage with our suppliers to ensure that they are very efficient as they manufacture and produce, transport or dispose of products or services designed for our operation. This applies not only to the energy that they use and the carbon emitted, but they must also have a clear, water efficient strategy of their own.

Many consider that a water efficient strategy should revolve around the curtailment of water usage itself. There may, however, be more capital to be gained in both direct and indirect terms by focusing on the creation of products that are far less reliant on water at their core. In other words, the water efficient strategy begins at the design phase and not at the operational phase.

Highly Visible Water Efficient Strategy in Enterprises

Remember that a company's water efficient strategy will be highly visible. Do a good job here and the company's brand management and public image can receive a considerable boost. Although many organizations are slow to take up the issue of sustainability on brand management terms alone, the potential gains should not be underestimated.

As a water efficient strategy can be readily rolled out and (with the most effective measurement, tracking and reporting solutions in place) can be accurately revealed, much positional capital can be gained. While financial saving potential may well be the most justifiable reason for enacting a top class water efficient strategy, brand reputation gain must be quantifiable as well.

About Verisae

Verisae helps measure, manage and reduce equipment and energy costs including the related business and environmental impacts of carbon emissions. The Sustainability Resource Planning (“SRP”) software platform improves operational efficiency, protects brand integrity and helps ensure regulatory compliance for distributed enterprises across many industries. Verisae delivers a broad range of sustainability solutions to dozens of clients globally with thousands of daily users including an extended network of third-party suppliers. Verisae’s integrated sustainability platform actively tracks millions of assets across thousands of sites worldwide.

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